Art Direction
Graphic Design
Branding
Product Design
Illustration
Art Director:
Ian Orth
Character Illustrator:
Arik Roper
Sound On Sound (SOS) rose from the ashes of Fun, Fun, Fun Fest as a response to the multitude of other music festivals across the world. An out-of-season renaissance fair for a venue set the background for 80s basement culture come to life: blacklight posters, Frank Frazetta, Dungeons & Dragons, and lots of loud music. An identity that harkened to such rich source material set the tone for promotional material, merchandise, and attendee ephemera that made everyone feel like a level 14 paladin.